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LAUNCH: Marketing Trends: Dan Marino Foundations, Charity Wines raise funds with new products

February 12, 2008

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Legendary quarterback Dan Marino has teamed with Charity Wines to raise funds for children with developmental disabilities. For every bottle of Vintage 13 from Marino Estates sold, $1.25 will be donated to The Dan Marino Foundation to help children with chronic disorders.

Charity Wines raised more than $400,000 in 2007 through the same initiative with players on the Boston Red Sox, such as Manny Ramirez and Curt Schilling and the New Orleans Saints, such as quarterbacks Drew Brees and Bobby Hebert.

"We're especially excited about the new Dan Marino charity wines. We're huge football fans. No player has made a greater impact on the sport than Dan Marino and we are hopeful that his Vintage 13 wines can make an equally great impact on support for autism." said Andrew Graff, Charity Wines owner and president.

Dan Marino’s appreciation for wine is not new, as he opened Dan Marino’s Fine Food & Spirits restaurants in Miami, St. Petersburg, Orlando and Las Vegas. Vintage 13 will be available at his Florida restaurants, plus retailers across Southern Florida.

Charity Wines

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